Your Business Strategy

Learn how to set clear direction and goals for your business. Lesley Elder, ex-FTSE100 business consultant and experienced small business owner, guides you through the process of understanding your business strategy, setting goals and breaking these down into achieveable targets and plans.

Our Biz Bites series allows you to access LYCB expertise an an affordable price at a time that suits you.

What will I learn?

This short course will give you an introduction to business strategy. Your business strategy covers:

  • what you are selling
  • who you are selling it to
  • how or where you sell it
  • what price you charge
  • and promotion

You will learn how set business goals, financial targets and sales plans.

And don't worry if you're not good at numbers - we promise to keep it simple!

Pricing Information


Your Business Strategy

Setting direction, goals & targets, and making plans to achieve them.

On this Biz Bite from Launch Your Craft Business you will learn the basics of business strategy to ensure your business is set up to achieve your goals.